Observatory of Tourism in Barcelona: city and region

Statistical, knowledge and tourist intelligence platform of Destination Barcelona

Highlights

Barcelona tourism activity report 2024

Compendium of data on tourist activity in Destination Barcelona in 2024

Tourist’s profile and habits 2024

Study on profile and habits of tourists during 2024

Job market and salaries of the tourist activity in Destination Barcelona 2023

Monthly tourist profile

Monthly results report on profile and habits of tourists in Destination Barcelona

OTB Live

30/12/2025

Barcelona begins 2026 with a 20% year-on-year increase in intercontinental connectivity

The OTB presents the monthly update on the Destination Barcelona tourism activity forecast report

16/12/2025

Barcelona as a destination forecasts year-on-year growth in hotel bookings from the main source markets in the first quarter of 2026

Report of the main source markets of Destination Barcelona in the first quarter of 2026

11/12/2025

The plane, the most used means of transportation to reach both the city and the region

The OTB presents the monthly report on the Profile and Habits of Tourists in Destination Barcelona

Check the monitoring of tourism activity at Destination Barcelona

Check the key figures for tourist activity in Destination Barcelona

Consult the documentary archive

About us

The Observatori del Turisme a Barcelona: ciutat i regió (OTB) is the working platform for statistical information on tourism, knowledge and market intelligence in the city of Barcelona and the rest of Barcelona region.