Observatory of Tourism in Barcelona: city and region

Statistical, knowledge and tourist intelligence platform of Destination Barcelona

Highlights

Barcelona tourism activity report 2024

Compendium of data on tourist activity in Destination Barcelona in 2024

Tourist’s profile and habits 2024

Study on profile and habits of tourists during 2024

Job market and salaries of the tourist activity in Destination Barcelona 2023

Monthly tourist profile

Monthly results report on profile and habits of tourists in Destination Barcelona

OTB Live

28/10/2025

The number of hotel reservations for the coming months increases in Destination Barcelona despite a shorter booking lead time

The OTB presents the monthly update on the Destination Barcelona tourism activity forecast report

14/10/2025

The character and friendliness of the people, the aspect most valued by the tourists of Destination Barcelona

The OTB presents the monthly report on the Profile and Habits of Tourists in Destination Barcelona

07/10/2025

The city’s cultural facilities experience an increase in visitors compared to the previous year, especially those from Spain

The latest monthly tourism activity data in Destination Barcelona have been updated

Check the monitoring of tourism activity at Destination Barcelona

Check the key figures for tourist activity in Destination Barcelona

Consult the documentary archive

About us

The Observatori del Turisme a Barcelona: ciutat i regió (OTB) is the working platform for statistical information on tourism, knowledge and market intelligence in the city of Barcelona and the rest of Barcelona region.