Observatory of Tourism in Barcelona: city and region

Statistical, knowledge and tourist intelligence platform of Destination Barcelona

Highlights

Barcelona tourism activity report 2025

Compendium of data on tourist activity in Destination Barcelona in 2025

Tourist’s profile and habits 2024

Study on profile and habits of tourists during 2024

Job market and salaries of the tourist activity in Destination Barcelona 2023

Monthly tourist profile

Monthly results report on profile and habits of tourists in Destination Barcelona

OTB Live

02/04/2026

1 out of 5 of tourists have made excursions without staying overnight from the municipality where they are staying in Destination Barcelona

The Observatory of Tourism in Barcelona: city and region has published its report on the results of the Survey on the profile and habits of tourists visiting Destination Barcelona during 2025

31/03/2026

Easter boosts will kickstart the holiday season in the main source markets

The OTB presents the monthly update on the Destination Barcelona tourism activity forecast report

26/03/2026

€84.75: this was the expense during the stay per person and night in Destination Barcelona in 2025

The OTB publishes the second capsule of the 2025 Tourism Activity Report

Check the monitoring of tourism activity at Destination Barcelona

Check the key figures for tourist activity in Destination Barcelona

Consult the documentary archive

About us

The Observatori del Turisme a Barcelona: ciutat i regió (OTB) is the working platform for statistical information on tourism, knowledge and market intelligence in the city of Barcelona and the rest of Barcelona region.